My thoughts on marketing were kicked off this week not by the social media data engineering post I shared yesterday, but Dave Freer’s thoughts on the publishing industry and the impact the pandemic is having on it. Once upon a time there were no book chains, and publishers had to sell to directly to… Read More Paradigm Marketing Shift: Make a Connection
First, read Amanda Green’s post over at Mad Genius Club today: Work Smart and Think When I saw ithe link to a marketing company with a facebook page promoting marketing for writers, it set off red flags. Marketing isn’t easy. I don’t feel like I have a great handle on marketing my writing, because it… Read More Questionable Marketing Tactics
Crossposted from Amazing Stories: A recent conversation about self and independent publishing led to me voicing my thoughts on what to do once the book is released. This will also hold true even for the traditionally published, as the publishers provide them with less and less support. We must be able to be businessmen, not… Read More The Dreaded M-Word